[DOWNLOAD] "Testing Boundaries: Exploring New Frontiers in the Culture of Gospel Music" by Kola # eBook PDF Kindle ePub Free

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eBook details

• Title: Testing Boundaries: Exploring New Frontiers in the Culture of Gospel Music
• Author : Kola
• Release Date : January 22, 2009
• Genre: Social Science,Books,Nonfiction,Professional & Technical,Education,Language Arts & Disciplines,
• Pages : * pages
• Size : 64 KB

Description

Over the last twenty years gospel music in the Caribbean has taken on a whole new outlook. Some might wonder if gospel artistes are applying simple marketing strategies to bring about this change. One of the key factors which influence the product to be marketed is the main target group. The car dealership Nissan has launched an all-new four-wheel drive Sports Utility Vehicle (SUV) called the Xterra and the very name speaks to the target group Nissan had in mind when they created this vehicle. The "X" represents Generation X to which the marketing thrust is directed and the "terra" stands for the earth on which the vehicle will travel. This concept can be seen as an answer to the question of what has brought about this change in the Gospel Music Industry. This essay seeks to define, investigate and to determine the origins of these boundaries. The literature review explores what has been written on this subject and examines what the critics and the authorities in this area of study are saying. There is a methodological approach used in gathering the data and this will be shared with the reader. In a paper such as this some limitations exist and these will be explored. A critical analysis of the data and concluding thoughts are cogent to this study

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